Last updated: 25 August 2026
Who we are
Driving School Help is operated by DSW Pro, 50 Brighton Road, London N16 8EG. For privacy questions or requests, email office@drivingschoolhelp.co.uk.
Information we collect
We may collect information you provide when you create an account, submit or claim a listing, contact a driving school, leave a review, report information, use chat or alerts, make a payment, enter a promotion or contact us. This may include your name, email address, telephone number, account details, business information, messages, reviews and transaction information.
We also collect limited technical information such as your IP address, browser, device, pages visited, cookie identifiers and security events.
Directory listings and public sources
Some unclaimed listings are compiled from publicly available business websites, social-media pages, mapping services and other public sources. Listing information may be displayed publicly and indexed by search engines. Businesses and instructors can claim a listing or ask us to correct or remove inaccurate information.
How we use information
- To operate accounts, listings, claims, enquiries, reviews, saved searches and other directory features.
- To send an enquiry to the driving school or instructor selected by the user.
- To verify claims, correct listings, prevent fraud, spam and misuse, and protect the website.
- To process payments and administer paid services where applicable.
- To provide support and send important service communications.
- To invite listed businesses to claim or update their profiles and to send marketing where permitted by law.
- To improve the website and comply with legal obligations.
Lawful bases
Depending on the purpose, we rely on contract, legitimate interests, consent or legal obligation. Our legitimate interests include operating an accurate and useful directory, connecting learners with listed businesses, securing the service and communicating with businesses about their listings. You can withdraw consent at any time and may object to direct marketing.
Who we share information with
We do not sell personal information. We may share it with the business selected by a user submitting an enquiry and with providers that support hosting, email, authentication, payments, analytics, security, backups and embedded forms. We may also disclose information where required by law or necessary to protect legal rights.
Cookies
We use cookies and similar technologies for security, account sign-in, preferences, directory functions and website performance. Third-party sign-in, payment and embedded services may use their own cookies. Please see our Cookie Policy for further information.
Retention and security
We retain information only for as long as reasonably necessary to provide the service, maintain accurate records, resolve disputes, prevent abuse and meet legal or accounting requirements. We use reasonable technical and organisational measures to protect the information we hold, although no online service can guarantee complete security.
Your rights
Depending on the circumstances, you may have rights to access, correct, delete or restrict the use of your information, object to processing, receive certain information in a portable format and withdraw consent. You have an absolute right to object to direct marketing.
To exercise your rights, email office@drivingschoolhelp.co.uk. You may also complain to the Information Commissioner’s Office at https://ico.org.uk/make-a-complaint/.
Changes and contact
We may update this policy when our services or legal requirements change. The latest version will be published on this page.
DSW Pro
50 Brighton Road
London N16 8EG
Email: office@drivingschoolhelp.co.uk